blue vase home ileana

Ileana Yu

co-owner and chief executive officer

Ileana was born with a desire to make the world more beautiful. She began her career with a successful 15-year stint marketing and building software products through a human-centered design approach. Still, in that time, Ileana’s keen eye for color and style landed her commercial and residential gigs in interior design, styling, and visual merchandising. After dipping her feet in home staging for a family property, she was hooked on the fast-paced, results driven world of staging and was inspired to make a career shift from software to residential interiors. The opportunity to join and run Blue Vase was a natural fit, as it combines her passion for design, her love of people and her unwavering drive to make an impact. 

Ileana has a Master’s in Business Administration from the University of Chicago Booth School of Business and has completed coursework in Interior Design and Architecture at UC Berkeley. She also has a certificate in Home Staging from the New York Institute of Art and Design.

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